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PR Advice

PR Advice #4 – First Impressions

When it comes to working with PRs as a blogger, first impressions count. The amount of bitchy posts I’ve seen from bloggers voicing their opinions about how PRs choosing who they do and don’t work with, it’s really not like that, and sometimes the assumptions really bug me. The majority of the time, we’re given briefs and guidelines of what we have to look for when considering working with a blogger, and a massive thing that comes up when pitching blogs to senior management for  ...

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PR Advice

PR Advice #3 – Email Checklist

This is, unfortunately, something I have fallen victim to in my career and something I see on a weekly basis working as a blogger. When I am putting together an important email I have a checklist that I go through before I send anything. I’m not even joking, it might seem like a very long-winded process but I would rather take an extra five minutes ticking off the below than looking a fool to whoever I’m speaking to. In a world where PR time is endless, we would love (I can’t stress this  ...

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PR Advice

PR Advice #2 – Events – Blogger/ Launch Events – Part 2

WARNING – Text heavy post but worth a read if you’re new to this. If you haven’t seen my previous blog post (it went live last Monday, you can see it here), at the moment I’m sharing advice and tips on organising press tours and blogger events for any PRs out there. To recap, events are often a big part of PR, whether it’s in the form of a press tour, a launch event or a blogger event to help raise awareness of a brand and/ or client. Events are, by far, one of my favourite  ...

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