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PR Advice

PR Advice #2 – Events – Blogger/ Launch Events – Part 2

WARNING – Text heavy post but worth a read if you’re new to this. If you haven’t seen my previous blog post (it went live last Monday, you can see it here), at the moment I’m sharing advice and tips on organising press tours and blogger events for any PRs out there. To recap, events are often a big part of PR, whether it’s in the form of a press tour, a launch event or a blogger event to help raise awareness of a brand and/ or client. Events are, by far, one of my favourite  ...

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PR Advice

PR Advice #2 – Events – Press Tours – Part 1

WARNING – Text heavy post but worth a read if you’re new to this. Events are often a big part of PR, whether it’s in the form of a press tour, a launch event or a blogger event to help raise awareness of a brand and/ or client. I love doing events, my stress levels tend to hit the roof the week it happens but it’s so worth it when it’s a success. Since starting my new role, I’ve organised blogger events on my own, and it’s sometimes been a struggle but both events I’ve organised have (I  ...

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PR Advice

PR Advice # 1 – Blogger Relationships

PR and blogger relationship is such a difficult thing. As I’ve been on both sides, I’ve seen some of the amazing, and horrendous, attitudes of both parties. I thought it might be useful to pull together a series (it’ll only happen when I see things that pop up time and time again) of posts that give advice both to bloggers and PRs on how to build a better relationship with each other. As a side note, these are behaviours that I have seen throughout my career/ blogging life and are also  ...

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